Producing content costs 62% less than traditional marketing formats, but generates 3x the leads.
With this crazy high return, why don’t more businesses invest in their websites and content marketing?
Today on the podcast, I explore two of the most common reasons I’ve found stopping founders and marketers from consistently creating good content.
These are the two BIGGEST roadblocks stopping content marketing success!
Also: This September of 2022 marks one year since I went full-time into Content Hacker!
I recap how I took Content Hacker from 1,500 visitors/month to 10,000 visitors/month, and why and how the two common reasons for content failure discussed on the podcast almost stopped me, too.
Ultimately, I was able to get out of my own way and get focused on what makes content marketing successful – the right strategy, and trusting the process.
Sustainable-minded business owners and marketers, listen up! This is a must-hear episode.
Episode #31 – 2 Common Pitfalls Why Content Marketing Doesn’t Work
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