Content Transformation with Julia McCoy: E12 – Tips on How to Build Your Own Scrappy, Lean Team

Welcome back to Episode 12 of the podcast!

In this episode, find out what makes a good leader, learn how to delegate, and get all of my tips for building a lean, mean, scrappy team. 🎯

Episode #12 – Tips on How to Build Your Own Scrappy, Lean Team


“What makes me a good leader?”

This is the first step to take and the first question to ask before you jump straight into team-building — especially when replacing yourself in core areas of your business (sales calls, client deliverables, etc.).

What comes next?

  • Get the skills you’re missing and create clear targets/goals for marketing, so you know how to delegate your own marketing.
  • Hire experts to deliver your services for you.
  • Remain in your zone of genius as much as possible.

Plus, I cover nuts and bolts like contractors vs. employees, what it takes to find a good candidate for your company, and more.

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Listen to Episode #12 – Tips on How to Build Your Own Scrappy, Lean Team

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About Julia McCoy

Julia McCoy is an entrepreneur, 6x author, and a leading strategist around creating exceptional content and brand presence that lasts online. At 19 years old, in 2011, she used her last $75 to build a 7-figure agency, Express Writers, which she grew to $5M and sold ten years later. In the 2020s, she's devoted to running The Content Hacker, where she teaches creative entrepreneurs the strategy, skills, and systems they need to build a self-sustaining business, so they are finally freed up to create lasting legacy and generational impact.