Content Transformation with Julia McCoy: E14 – Why Relationships Matter Just As Much As Content

Welcome to the Content Transformation podcast! We’re back with Episode 14.

In this installment, learn why building real relationships with prospects is so important for skyrocketing trust. 🚀

Episode #14 – Why Relationships Matter Just As Much As Content


How did a five-minute conversation around a limited-supply of stuffed animals at an event lead to a $40,000/month contract for my agency?

Learn surprising truths about what ditching the icky cold pitch can do — and why building REAL relationships (i.e. having friendly conversations) with ideal client potentials, not just spamming them a bunch of times, will get you closer to your revenue goals much faster than you thought possible.

(Spoiler alert: Your content goes hand-in-hand with the likelihood of that ideal prospect looking you up and then booking a call to hire you.)

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Listen to Episode #14 – Why Relationships Matter Just As Much As Content

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About Julia McCoy

Julia McCoy is an 8x author and a leading strategist around creating exceptional content and presence that lasts online. As the VP of Marketing at Content at Scale, she helps marketers achieve insane ROI (3-10x their time back at 1/3rd the cost) in a new era of AI as a baseline for content production. She's been named in the top 30 of all content marketers worldwide, is the founder of Content Hacker, and recently exited her 100-person writing agency with a desire to help marketers, teams, and entrepreneurs find the keys of online success and revenue growth without breaking.