Content Transformation with Julia McCoy: E14 – Why Relationships Matter Just As Much As Content

Welcome to the Content Transformation podcast! We’re back with Episode 14.

In this installment, learn why building real relationships with prospects is so important for skyrocketing trust. 🚀

Episode #14 – Why Relationships Matter Just As Much As Content


How did a five-minute conversation around a limited-supply of stuffed animals at an event lead to a $40,000/month contract for my agency?

Learn surprising truths about what ditching the icky cold pitch can do — and why building REAL relationships (i.e. having friendly conversations) with ideal client potentials, not just spamming them a bunch of times, will get you closer to your revenue goals much faster than you thought possible.

(Spoiler alert: Your content goes hand-in-hand with the likelihood of that ideal prospect looking you up and then booking a call to hire you.)

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Listen to Episode #14 – Why Relationships Matter Just As Much As Content

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About Julia McCoy

Julia McCoy is an entrepreneur, 6x author, and a leading strategist around creating exceptional content and brand presence that lasts online. At 19 years old, in 2011, she used her last $75 to build a 7-figure agency, Express Writers, which she grew to $5M and sold ten years later. In the 2020s, she's devoted to running The Content Hacker, where she teaches creative entrepreneurs the strategy, skills, and systems they need to build a self-sustaining business, so they are finally freed up to create lasting legacy and generational impact.