Content Transformation with Julia McCoy: E6 – Why Your Personality SHOULD and MUST Be in Your Business

Welcome back to the podcast!

Episode 6 of Content Transformation explores why leaning into your personality is so incredibly important to your business. (It’s everything!) 🌟

Episode #6 – Why Your Personality SHOULD and MUST Be in Your Business


Have you ever been told by a coach or mentor that you need to “tone” it down, try another haircut or photo style, or become a version of yourself that feels muted and inauthentic?

Sadly, this happens all too often in the business world.

I share the story of one of my coaching students, Loraine at The Sacred Healing Well, and how she had MORE leads and ROI after following my advice about showcasing her unique personality front and center.

If this episode inspired you in some way, take a screenshot of you listening on your device and post it to your Instagram Stories, and tag us @fementrepreneur and @thecontenthacker.

Listen to Episode #6 Now – Why Your Personality SHOULD and MUST Be in Your Business

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About Julia McCoy

Julia McCoy is an entrepreneur, 6x author, and a leading strategist around creating exceptional content and brand presence that lasts online. At 19 years old, in 2011, she used her last $75 to build a 7-figure agency, Express Writers, which she grew to $5M and sold ten years later. In the 2020s, she's devoted to running The Content Hacker, where she teaches creative entrepreneurs the strategy, skills, and systems they need to build a self-sustaining business, so they are finally freed up to create lasting legacy and generational impact.