Live Workshop with Julia August 5, 11AM CT


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What to Expect in the Live Workshop

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Who This Live Content Marketing Workshop is Built For

Are you in this group? Then you need to join us for an action-packed, focused, 60-minute live training with Julia on August 5, 2021 at 11 am CT on How to Edit & Perfect Your Content Writers’ Work.

Registration closed!

teams content hacker workshop

Agencies & Businesses

Your content management staff will significantly benefit from being able to attend this class live and learn how to edit and refine great content pre-publishing. Ask your boss to secure seats so your marketing team joins in this workshop and increases their knowledge. All your questions answered on the live call.

marketers content hacker workshop

Marketers & Entrepreneurs

Marketers and entrepreneurs that need to oversee their content creation will get a ton of good out of this live training on how to edit and refine great content. Perfect for the single solopreneur, marketer, or entrepreneur ready to delegate and hire writers, or increase the quality of their effort here.

Struggling to publish good content?

Do you have a good writer or two, but you’re still not reaching a place of truly amazing, high-ROI content on your blog or site?

Spoiler alert: It’s not you.

It’s also not your writer.

Here’s the shocker: it’s a missing expert eye.

“Julia, what the heck do you mean?!”

Follow me here… Typically, an entrepreneur doesn’t know how to produce great content out of the gate. And a content writer doesn’t know how to match a brand or client’s tone of voice on the very first go — they need to learn the style of their client’s brand.

The path to get there is a knowledgeable content eye in the mix, a truly honed eye for reviewing content quickly and immediately knowing what list of revisions to come up with.

And that’s what I’ll teach you in this live workshop coming up this August 5, 2021.

Go from Confused to Confident

Know Exactly How to Guide Your Content Team

In this live one-hour training, I’ll teach you — over-my-shoulder style, screen sharing my writer documents and A-Z training examples with you — exactly how to guide and help your content team go from zero to hero.

Seriously. I’ve done it ten times over, and my trained content writers have gone on to produce some truly effective, high-ROI brand content for not only my brands, but our Express Writers’ agency clients in multiple industries, too.

I don’t believe in competition; I believe in the power of collaboration. It’s why I’m not worried about you taking this training to fuel your own content agency, if you wanted. Or using it to build your own content team instead of hiring me. 😉

Yes! I’m In — Register Now

Hi! I’m Julia McCoy, and I Started My Own 7-Figure Content Agency from Scratch

The truth is, I’m not the only person out there teaching you how to succeed at content marketing or at business in general.

Go online, and you’ll find a ton of gurus with huge, irresistible promises.

But let me ask you this.

Have they been able to achieve what they promise to teach you?

For me, that’s the #1 thing to look for when deciding on buying a training myself.

“Has this person accomplished what they say they can teach?”

Now, I’m not saying this to brag or to put other so-called gurus in a bad light.

I’m saying this because I want you to get the best worth for your time, money, and energy.

So if you decide to choose me as your teacher, I can tell you this.

I’ve done what I promise to teach you.

Way back in 2011, I started out as a freelancer. I taught myself every skill, and quickly had a ton of happy clients who loved the content I was producing for them. And then, my passion and love for what I was doing drove me to start up a business based on content.

Flash forward to today, Express Writers is a thriving 7-figure company with 90+ people on staff and 5,000+ satisfied clients. If you want to know how to build an agency model that works, I’m the person who can teach this to you.

What Students Say About The Content Hacker™ Academy


“As a published playwright and a veteran teacher of English for over 20 years, I consider myself a writer, but writing for social media and the internet really is a different animal. If you want to feel really confident about your social media content writing, then you want to take Julia’s Unlearn Essay Writing Course. It’s an incredible experience where you unlearn all your bad behavior and learn all the good behavior on how to do the correct type of writing for digital platforms.

Because this class is an online class, it takes you on a personal journey, you can go as fast as or as slow as you want and you can even repeat the lessons. Each module comes with its own downloadable workbook, again that you can print out and look at whenever you want, this is an incredible addition just to having the online classes.

The course gives you an approach that you can use for online writing that you can use over and over again, while still keeping your writing fresh and your personality front and center. Julia isn’t offering you a template, she’s offering you a system of thinking and communicating, this is paramount in today’s social media world, it gives you the newest tools and the freshest voices to follow. So, if you want to be a content writer, then this is the class for you. Don’t wait. Sign up today. You won’t be sorry.”

—Sura Rosenberg, Content Creator at Two Heads Video Marketing

“I spent some time yesterday working through The Unlearn Essay Writing Course modules and, as always, super impressed with your thoroughness and I love the time built in to TAKE ACTION. I absolutely love the background music you chose too, it just makes the whole thing seem relaxing, inviting, and like I am working with a higher purpose! ?”

—Sarah Schaefer Christopher, Writer at Sarah S. Christopher

“I’m really going slow with The Unlearn Essay Writing Course and taking my time so I can absorb as much as possible to improve my writing. I love it!“

nicole kolesar
—Nicole Kolesar, Founder of KPress Copywriting

"I just want to say thank you Julia McCoy for sharing your "secrets" in the Workshop-Style Set up for success, in The Unlearn Essay Writing Course.
This tutorial was very interesting to understand the creative process."

—Pascal Lanot, Writer

"I love all the valuable information you provide in the Unlearn Essay Writing Course. For me it's the first time I do a course on writing, and I really wanted to do it because I have been writing in social media and my blog for the past months, and all this time I just felt clueless. With your course I have received enough knowledge and resources so as to get me started and feel I will now know what I'm doing.

Another thing which I love about the course is the format. It's just beautiful. Compared to other courses which are recordings of live sessions, the refined style of your course is truly inspiring, engaging, and educational.

Kind regards ❤️  Marielle"

Read Marielle's first article, which she wrote and published through the guidance of the Unlearn Essay Writing Course!

—Marielle Fois, Coach & Content Creator

"I want to give Julia and her course a big endorsement. Her course is a complete game changer if you're looking to create content that will engage your audience, and WILL make you money. Personally, I don't want to waste time writing for the sake of writing and hoping it gets views. Her course breaks down exactly what you need to do, step-by-step. My favorite part? Access to Julia! You get your questions ANSWERED. If you're on the fence about this, what I can tell you -- if you DO the work, you are guaranteeing yourself success. There's no question this course is gold. But it's only gold if you execute on it. Thank you, Julia, for this course! The best part, I almost forgot to say -- the course continues to get better! She brings in speakers and updates the material all the time, which is amazing."

zee ali - content hacker student
—Zee Ali

"I don't know how I found Julia, but I'm glad I did. Her course materials are comprehensive and up to date. After learning the groundwork, you will have the skills to write optimized and interesting posts. She introduces you to many of the cutting edge data tools out there (SEMrush, BuzzSumo, Ahrefs to name a few). Her Practical Content Strategy and Marketing Course and the Expert SEO Content Writer Course were great! Julia has taught me enough to start getting great ideas for a future in the content marketing industry. Go for it!"

stuart williams
—Stuart Williams, Content Creator at The Consciousness Portal

"This course is one of the BEST I’ve seen! Love it." (Gina used The Content Strategy & Marketing Course to build her own content marketing business selling Done-For-You free challenges.)

gina bernier
—Gina Bernier, Copywriter & Strategist at

“I am going through Module 2 in The Content Strategy & Marketing Course regarding audience persona and Facebook ads. The module alone is worth the price of the course. I have paid dozens of so-called experts over the past two years, not to mention actual ad costs, and NONE of the people I hired came close to helping me like this module. I finally know how to build a persona and use FB ads in a targeted way. Now, just collecting survey results. By the way, I discovered my audience persona is the EXACT audience I want to target, just didn’t know how until this course.”

—Kimberly Raya, Founder at

"IMO every bit of info you absorb from The Content Strategy & Marketing Course can make your a more valuable content writer, especially if your client doesn’t have an experienced content strategist."

john pratt
—John Pratt

"I can’t thank you enough for everything that you do. I still remember when I decided to research content writing and your video came up on YouTube. Thank God that it did. I loved how you explained everything so clearly and I felt empowered to pursue this skill.

Your programs and guides have been a great experience and I appreciate the time you took to teach the course, and I am looking forward to using my newfound skills as a content writer.”

majid moussa
—Majd Moussa, Entrepreneur & Content Creator

"I am very excited to have become a Certified Content Strategist via Julia's Content Strategy & Marketing Course! I am passionate about developing websites, but I had been looking to go beyond just giving my clients an attractive, functioning spot on the internet. Discovering Julia's passion for creating, presenting, and promoting excellent content was the perfect fit for gaining a skill and service that I wanted to offer. I came away from the course feeling confident, energized, and eager to serve my clients." Bruce Thede, Web Developer at

bruce thede portrait
—Bruce Thede, Web Developer,

"Since creating my strategy in The Content Strategy & Marketing Course, I have even more ideas that I am going to add to it. ​Truly a stellar course with so much good content, ​and taking action step-by-step as I went through the lessons made it all make so much sense.​ Cheers to you and thank you, Julia!"

—Sarah Schaefer Christoper, Freelance Copywriter & Entrepreneur

"The CS&M course is well organized, easy to understand, and highly usable, meaning you can apply it right away. Julia makes use of more than just her own resources, as well–she draws on the wisdom of other influencers in the industry with proven success. Real studies and statistics support her claims, so she’s not just opinionating. Julia is also amazing at feedback–she answers promptly and provides highly useful answers and examples. This course has been so informative, endlessly fascinating, and even fun–which is how I know I’m in the right industry. Thank you, Julia, for your tireless help and deeply comprehensive answers to my questions in the FB group–I’ve not experienced that from an instructor in a while! I’m ultimately grateful that you’ve provided this amazing journey, as it’s kept me in a more positive place in a year of negativity and difficulty by giving me purpose, direction, and exercise for my brain."

elizabeth dodd, content strategy course student
—Elizabeth Dodd, Freelancer

"I’m a freelance copywriter based in the UK. I’ve just finished your content strategy course and I was really impressed (I keep going back to your videos to check things!) Honestly your course is amazing and far more practical than anything I could find offered by anyone else." Claire Hewson, Freelancer at WriteSpark

claire - content strategy course student
—Claire Hewson, Freelancer

"With so many courses on the market, it is difficult to determine which ones will actually be transformative. Consuming education in the digital space and learning for real world application are two different objectives. This course provides the latter; using a practical step-by-step approach with real time practice in order to build skills while learning. As a writer, and through this course, I have been able to get to know myself better. When I decided to completely abandon my 20-year banking career to follow my passion and become a writer, I knew I needed to invest in a program committed to my long term success goals. This is that course!"

kate gibbons content hacker student
—Katie Gibbons

“I wish I'd found Julia's courses sooner. It's given me everything I needed to learn about content marketing as I started my own content business!"

angelina dickinson
—Angelina Dickinson

“As a digital strategist, I've been able to grow my end profits with the course and apply what I learned from Julia to create high ROI content, ultimately turbo-charging my content strategy game.”

mariana norton
—Mariana Norton

“I've used Julia's Content Strategy & Marketing Course to improve my ability to understand and build a full content strategy, and convince potential clients why content is important. The knowledge I've gained has even helped position me as one of the few content marketing pioneers in Calgary."

brittany brander
—Brittany Brander
"I've already gone through the whole Process Map and I'm so impressed! I run a content marketing agency and we are at the scaling stage, and this is just what I needed, especially Airtable.
I love that you use it, I just downloaded it last week to start delegating content out!
Thanks for the amazing resource."
jessica bennett
—Jessica Bennett, Owner and Content Creator at Got Writer's Block

"In terms of design, the Content Hacker™ Process Map is well balanced and easy to read. I love how you were able to include mentions of who to hire if someone does not want to do some of these steps. This guide removed the worry of what's next when there really is a lot to do and to understand. My team member is updating our checklist with a few missing items."

Zee Ali speaking
—Zee Ali, Founder at

"Julia, the way you give is unparalleled!"

margaret o
—Margaret O., Content Creator

"I can’t thank you enough for everything that you do. I still remember when I decided to research content writing and your video came up on YouTube. Thank God that it did. I loved how you explained everything so clearly and I felt empowered to pursue this skill.

Your programs and guides have been a great experience and I appreciate the time you took to teach the course, and I am looking forward to using my newfound skills as a content writer.”

majid moussa
—Majd Moussa, Entrepreneur & Content Creator

live training in content marketing

Live Workshop on August 5, 2021

How to Edit & Perfect Your Content Writers’ Work (Live Tutorial)

When you enroll in this live workshop, you’ll receive a link to join privately. You’ll also get email reminders leading up to the day of the workshop so you don’t forget the day and time. (We get it. Time is money, and we’re all busy! 😉)

Here’s a quick look inside the live, one-hour workshop:

  • Private YouTube live. You’ll receive this private link after you register below. No one will receive this link unless they’ve registered for the training. It also will not be posted to Julia’s channel afterwards. The replay will only be available if you paid and registered. A YouTube live allows you to watch on mobile or desktop and, using your Gmail or Google-based login, leave comments and questions while you’re watching for Julia and her team to see.
  • Intro. Tell us who you are and where you’re from! We’ll get to know each other for the first 3-5 minutes.
  • Immediate training on the topic. Then, we’ll immediately get into the live training. Julia will share her screen and show you exactly what content looks like from a new writer, vs. that writer after her critique and training. She’ll show you main points to look for and critique for, and how to frame that critique so you never crush a writer’s heart (this is important!).
  • Q&A. We’ll pause for your live questions around the 40-45-minute mark. Be ready to come with any questions!
  • Replay afterwards. Missed it? You’ll have access to the private replay link forever.

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