What’s In the Content Hacker™ Academy Workshops?
Value-packed one-hour classes, focused on helping you build solid, tangible content marketing skills in the shortest amount of time possible. Led by Julia McCoy and guest experts. All video content, templates, and student workbooks unlock immediately when you enroll.
Marketers & Freelancers
Marketers, learn the important skill of technical SEO from a holistic yet practical content perspective. Use this to build your presence, sell your services (writing or any SEO service) to your clients, and upgrade your personal SEO knowledge.
Agencies & Teams
Learn the “how” of technical and content SEO, and produce better results across the board. Ask your boss to secure seats so your content team joins in this workshop, and everyone builds this skill. Bosses, get ready to see more knowledge!
Tired of getting zero visitors to your website?
Sure, it’s frustrating.
I mean, you spent all that time (and maybe even money) building your site.
You did your best and designed it to stand out in a messy, noisy digital world.
And yes, it looks great.
But there’s a problem: nobody is noticing it.
It gets nowhere near page #1 of Google.
The tiny trickle of visitors you get are all your close friends and grandparents.
This makes you wonder, “What’s going on?”
Why are some less beautiful websites pulling in a ton of leads and revenue, while my super attractive one gets ignored?
Is there a blueprint for turning my website into a superstar that ranks on Google and gets a steady stream of high-quality traffic?
(Hint: there is.)
The Secret Behind Content and Sites that Rank
(It’s Not What You Expect)
Let me ask you something.
What’s the first thing that pops into your mind when you think of successful websites?
If I’m right, you thought of design.
Surely masterfully designed and artistic websites pull in all the traffic.
Because here’s the scary part: going too heavy on design can hurt instead of help you.
Yup, design has its place.
But you need to think of it as secondary to other aspects that play a bigger role in getting and converting traffic.
Want to know what one of the main aspects for pulling in traffic is?
I know, it sounds scary.
You’re probably thinking of techy gurus with large glasses slumped behind computers at 4am.
That’s not true.
SEO is super cool, plus you can easily learn to do it.
What’s amazing is that your content could actually be ranking well right now, but you’re missing out on all the goodies because of a few tiny tweaks you failed to do.
Now, will building content with technical SEO be worth it?
With it, you’ll gain top spots on Google, and dibs on the seven billion daily searches done there.
Learn the Technical and Content Sides of SEO
and Gain Top Spots in Google
What if I told you that you could go from lost and confused because your website and content are bringing in zero traffic and leads…
…to consistently ranking on Google and boosting your revenue through the roof?
And what if, in only one hour, you could learn all the skills you need to accomplish this goal?
Take this from me.
Technical SEO sounds like something you need to study for years, but it’s not.
When you learn from the right people, you can absorb everything you need to know in only an hour.
You’ve come to the right place.
Building Content with Technical SEO (with Alexander Rodriguez): A One-Hour Training Workshop Teaching You the Secrets Behind High-Ranking Websites and Content
Wishing for a top spot on Google’s SERPs?
I’d love to help.
That’s exactly why I invited Alexander Rodriguez to speak in my all-new workshop, Building Content with Technical SEO.
Easy: his name is behind the success of the $2.8 billion website, WebMD.
Yup. His stellar technical SEO skills helped WebMD make it to top position on Google.
Another reason to trust Alexander: he’s on my team, helping me with the technical side of our SEO.
In other words, Alexander is a superstar who knows what it takes to rank well.
And in my one-hour workshop, he’ll show you the tips and tricks of the trade.
Inside Building Content with Technical SEO, he’ll teach you:
- The technical side of owning a website (fundamentals all site owners should know)
- What to do to help Google find your site faster (skip this, and it could take you forever to start ranking on the SERPs)
- The trick that “forces” Google to find your site
- The top optimizations you shouldn’t miss out on if you want your content to rank (these tiny tweaks may be the reason your content hasn’t ranked until now!)
- Top tools you can use to strategically plan your path to page #1 of Google (these tools are completely free)
- The secret format for content that ranks
- The steps you should take if you want your content to rank quickly
- Common mistakes that are keeping you from ranking (and how to stay away from them)
- The secret behind skyrocketing your ROI by using high-converting keywords
- How to strategically place the right links in your content (so they lead to high conversion rates)
- Plus, so much more!
Want to know the best part?
This lesson won’t be a dull, lifeless textbook quickly typed up and thrown at you.
I created this workshop to be as hands-on as possible.
Which means, we’ll walk you through the secrets, tips, and formulas behind technical SEO.
We’ll show you how it works and how you can do it yourself.
Plus, I’ve thrown in all the components you need to make this experience personal, including a downloadable workbook that summarizes the lessons, cheat sheets, guides, and access to an exclusive group where you can ask me questions and meet other like-minded entrepreneurs and freelancers.
In only one hour, you’ll go from wondering if your website and content will ever be useful…
…to knowing the exact formula and steps that will take you to success.
My Special Guest, Alexander Rodriguez, the Name Behind the $2.8B Site, WebMD
In my opinion, Alexander Rodriguez is a superstar.
Because his skills get results.
Now, I know you can go online and learn SEO for free.
You can pick up a few techniques here and there, and maybe some of them will work to improve your ranking on Google.
But here’s a question for you:
Will you really be content with tiny bits of success?
If you’re like me, you won’t.
You’ll want to go the whole way. See huge changes in your business. Grow your brand and revenue beyond your wildest dreams.
Sound like you?
Then Alexander is the teacher for you.
You see, what he’s accomplished isn’t something to be shrugged at.
He’s done the SEO strategy and built content wireframes for huge websites, one of which is WebMD, which sold for $2.8 billion in 2017.
Can you do the same?
I know because I’m on the way there as well. Through awesome content plus the right wireframes, I built Express Writers to have a saleable worth of over a million dollars.
What’s shocking is you don’t need years of study and trial.
You can learn all the skills and knowledge from Alexander today, in only one hour, then go ahead to build your own million or even billion-dollar brand.
What Students Say About The Content Hacker™ Academy
“As a published playwright and a veteran teacher of English for over 20 years, I consider myself a writer, but writing for social media and the internet really is a different animal. If you want to feel really confident about your social media content writing, then you want to take Julia’s Unlearn Essay Writing Course. It’s an incredible experience where you unlearn all your bad behavior and learn all the good behavior on how to do the correct type of writing for digital platforms.
Because this class is an online class, it takes you on a personal journey, you can go as fast as or as slow as you want and you can even repeat the lessons. Each module comes with its own downloadable workbook, again that you can print out and look at whenever you want, this is an incredible addition just to having the online classes.
The course gives you an approach that you can use for online writing that you can use over and over again, while still keeping your writing fresh and your personality front and center. Julia isn’t offering you a template, she’s offering you a system of thinking and communicating, this is paramount in today’s social media world, it gives you the newest tools and the freshest voices to follow. So, if you want to be a content writer, then this is the class for you. Don’t wait. Sign up today. You won’t be sorry.”—Sura Rosenberg, Content Creator at Two Heads Video Marketing
“I spent some time yesterday working through The Unlearn Essay Writing Course modules and, as always, super impressed with your thoroughness and I love the time built in to TAKE ACTION. I absolutely love the background music you chose too, it just makes the whole thing seem relaxing, inviting, and like I am working with a higher purpose! ?”—Sarah Schaefer Christopher, Writer at Sarah S. Christopher
“I’m really going slow with The Unlearn Essay Writing Course and taking my time so I can absorb as much as possible to improve my writing. I love it!“—Nicole Kolesar, Founder of KPress Copywriting
"I just want to say thank you Julia McCoy for sharing your "secrets" in the Workshop-Style Set up for success, in The Unlearn Essay Writing Course.
This tutorial was very interesting to understand the creative process."—Pascal Lanot, Writer
"I love all the valuable information you provide in the Unlearn Essay Writing Course. For me it's the first time I do a course on writing, and I really wanted to do it because I have been writing in social media and my blog for the past months, and all this time I just felt clueless. With your course I have received enough knowledge and resources so as to get me started and feel I will now know what I'm doing.
Another thing which I love about the course is the format. It's just beautiful. Compared to other courses which are recordings of live sessions, the refined style of your course is truly inspiring, engaging, and educational.
Kind regards ❤️ Marielle"
Read Marielle's first article, which she wrote and published through the guidance of the Unlearn Essay Writing Course!—Marielle Fois, Coach & Content Creator
"I want to give Julia and her course a big endorsement. Her course is a complete game changer if you're looking to create content that will engage your audience, and WILL make you money. Personally, I don't want to waste time writing for the sake of writing and hoping it gets views. Her course breaks down exactly what you need to do, step-by-step. My favorite part? Access to Julia! You get your questions ANSWERED. If you're on the fence about this, what I can tell you -- if you DO the work, you are guaranteeing yourself success. There's no question this course is gold. But it's only gold if you execute on it. Thank you, Julia, for this course! The best part, I almost forgot to say -- the course continues to get better! She brings in speakers and updates the material all the time, which is amazing."—Zee Ali
"I don't know how I found Julia, but I'm glad I did. Her course materials are comprehensive and up to date. After learning the groundwork, you will have the skills to write optimized and interesting posts. She introduces you to many of the cutting edge data tools out there (SEMrush, BuzzSumo, Ahrefs to name a few). Her Practical Content Strategy and Marketing Course and the Expert SEO Content Writer Course were great! Julia has taught me enough to start getting great ideas for a future in the content marketing industry. Go for it!"—Stuart Williams, Content Creator at The Consciousness Portal
"This course is one of the BEST I’ve seen! Love it." (Gina used The Content Strategy & Marketing Course to build her own content marketing business selling Done-For-You free challenges.)—Gina Bernier, Copywriter & Strategist at ginabernier.com
“I am going through Module 2 in The Content Strategy & Marketing Course regarding audience persona and Facebook ads. The module alone is worth the price of the course. I have paid dozens of so-called experts over the past two years, not to mention actual ad costs, and NONE of the people I hired came close to helping me like this module. I finally know how to build a persona and use FB ads in a targeted way. Now, just collecting survey results. By the way, I discovered my audience persona is the EXACT audience I want to target, just didn’t know how until this course.”—Kimberly Raya, Founder at kimsaeed.com
"IMO every bit of info you absorb from The Content Strategy & Marketing Course can make your a more valuable content writer, especially if your client doesn’t have an experienced content strategist."—John Pratt
"I can’t thank you enough for everything that you do. I still remember when I decided to research content writing and your video came up on YouTube. Thank God that it did. I loved how you explained everything so clearly and I felt empowered to pursue this skill.
Your programs and guides have been a great experience and I appreciate the time you took to teach the course, and I am looking forward to using my newfound skills as a content writer.”—Majd Moussa, Entrepreneur & Content Creator
"I am very excited to have become a Certified Content Strategist via Julia's Content Strategy & Marketing Course! I am passionate about developing websites, but I had been looking to go beyond just giving my clients an attractive, functioning spot on the internet. Discovering Julia's passion for creating, presenting, and promoting excellent content was the perfect fit for gaining a skill and service that I wanted to offer. I came away from the course feeling confident, energized, and eager to serve my clients." Bruce Thede, Web Developer at brucethede.com—Bruce Thede, Web Developer, brucethede.com
"Since creating my strategy in The Content Strategy & Marketing Course, I have even more ideas that I am going to add to it. Truly a stellar course with so much good content, and taking action step-by-step as I went through the lessons made it all make so much sense. Cheers to you and thank you, Julia!"—Sarah Schaefer Christoper, Freelance Copywriter & Entrepreneur
"The CS&M course is well organized, easy to understand, and highly usable, meaning you can apply it right away. Julia makes use of more than just her own resources, as well–she draws on the wisdom of other influencers in the industry with proven success. Real studies and statistics support her claims, so she’s not just opinionating. Julia is also amazing at feedback–she answers promptly and provides highly useful answers and examples. This course has been so informative, endlessly fascinating, and even fun–which is how I know I’m in the right industry. Thank you, Julia, for your tireless help and deeply comprehensive answers to my questions in the FB group–I’ve not experienced that from an instructor in a while! I’m ultimately grateful that you’ve provided this amazing journey, as it’s kept me in a more positive place in a year of negativity and difficulty by giving me purpose, direction, and exercise for my brain."—Elizabeth Dodd, Freelancer
"I’m a freelance copywriter based in the UK. I’ve just finished your content strategy course and I was really impressed (I keep going back to your videos to check things!) Honestly your course is amazing and far more practical than anything I could find offered by anyone else." Claire Hewson, Freelancer at WriteSpark—Claire Hewson, Freelancer
"With so many courses on the market, it is difficult to determine which ones will actually be transformative. Consuming education in the digital space and learning for real world application are two different objectives. This course provides the latter; using a practical step-by-step approach with real time practice in order to build skills while learning. As a writer, and through this course, I have been able to get to know myself better. When I decided to completely abandon my 20-year banking career to follow my passion and become a writer, I knew I needed to invest in a program committed to my long term success goals. This is that course!"—Katie Gibbons
“I wish I'd found Julia's courses sooner. It's given me everything I needed to learn about content marketing as I started my own content business!"—Angelina Dickinson
“As a digital strategist, I've been able to grow my end profits with the course and apply what I learned from Julia to create high ROI content, ultimately turbo-charging my content strategy game.”—Mariana Norton
“I've used Julia's Content Strategy & Marketing Course to improve my ability to understand and build a full content strategy, and convince potential clients why content is important. The knowledge I've gained has even helped position me as one of the few content marketing pioneers in Calgary."—Brittany Brander
"I've already gone through the whole Process Map and I'm so impressed! I run a content marketing agency and we are at the scaling stage, and this is just what I needed, especially Airtable.I love that you use it, I just downloaded it last week to start delegating content out!Thanks for the amazing resource."—Jessica Bennett, Owner and Content Creator at Got Writer's Block
"In terms of design, the Content Hacker™ Process Map is well balanced and easy to read. I love how you were able to include mentions of who to hire if someone does not want to do some of these steps. This guide removed the worry of what's next when there really is a lot to do and to understand. My team member is updating our checklist with a few missing items."—Zee Ali, Founder at ZSwag.com
"Julia, the way you give is unparalleled!"—Margaret O., Content Creator
—Majd Moussa, Entrepreneur & Content Creator
A Sneak Peek into the Building Content with Technical SEO Workshop
When you enroll in the Building Content with Technical SEO workshop, you’ll get instant lifetime access to the one-hour training workshop. You’ll also get a downloadable workbook, a template, examples, and everything you need to get the success you dream of with your website and content.
Here’s a quick look inside the workshop:
- Introduction & Welcome! I give you pointers on what to expect and how you can best use the workshop.
- Tutorial with Julia: How I Manage the Tech Side of My Content. I take you behind the scenes of one of my websites and show you my blog and website structure.
- Guest Expert Alex Rodriguez: Getting to Page 1 of Google. The secrets behind ranking on page #1 of Google, and how fast you can expect to get there.
- Guest Expert Alex Rodriguez: What to Do if Your Content Isn’t Ranking. If you have content out and you’re not ranking, watch this. (Plus, free tools you can use to help you strategically map your way to page #1 of Google.)
- Guest Expert Alex Rodriguez: On-Page SEO. The technical side of content: content wireframes to follow for better ranking on the SERPs.
- Guest Expert Alex Rodriguez: Internal Linking for SEO & Site Structure. How much links matter, and how you can do it right.
Building Content with Technical SEO (with Alexander Rodriguez): Rank Quickly on Page #1 of Google
When you enroll in Building Content with Technical SEO, you’ll get instant lifetime access to the one-hour training workshop. You’ll also get a downloadable workbook, template, guides, and everything you need to master technical SEO so you can start ranking on page #1 of Google and skyrocketing your leads and revenue.
- 1 module & all the guides, references, worksheets
- Learn the secrets behind ranking well on Google
- ALL-NEW workshop recorded by Julia and guest Alexander Rodriguez
- Private student group with access to Julia
- Lifetime student community & workshop access
The Content Hacker™ Satisfaction Guarantee
We offer a 14-day money-back guarantee. We want you to take zero percent of the risk — we’re taking all of it! But, this workshop isn’t for students who plan to binge-watch all the videos and download all the materials, or simply get their toes wet and “see” without commitment, then decide to ask us for their money back.
To receive our 100% money-back guarantee, there is a requirement: you’ll have to study the whole workshop and complete all the exercises. If you put serious work ethic into it and still don’t see improvement in your Google ranking, you’re entitled to a full refund.
That being said, I’m super confident this won’t happen. When you go through the course, watch the videos, and do the exercises, YOU WILL learn the skills and techniques behind ranking well on the SERPs. Guaranteed!
Cheers to you! – Julia